Whitney Wolfe Ties Knot with Texas Oil Exec in Lavish Amalfi Coast Wedding

Whitney Wolfe Ties Knot
Whitney Wolfe Ties Knot

Whitney Wolfe, the founder of one of today’s most popular dating apps, has finally found her happily ever after. On September 2, 2017, she exchanged I dos with Texas oil heir Michael Herd in a gorgeous ceremony on Italy’s Amalfi Coast. It’s only fitting that the woman whose app is responsible for bringing so many couples together should enjoy such an incredible day, and by all accounts it was perfect from beginning to end. The couple met in 2014 and became engaged in July 2016. With the wedding behind them, they are ready to embark on many years of wedded bliss.

The event was how destination weddings are supposed to be. It was held at Villa Treville in Positano, Italy, which is located along the stunning Amalfi Coast. The venue was lit up with twinkling candles, and it was held outdoors with an amazing view of the sea in the background. While destination weddings tend to be less attended, plenty of friends and family were on hand to share the couple’s special day. Following the ceremony, there was a lovely outdoor reception in a charming lemon tree orchard, and the decor was lemon-themed in keeping with this.

Whitney Wolfe is from Salt Lake City, and Michael Herd is from Texas–so how did they end up getting married in Italy? Clearly, they wanted a destination wedding someplace truly special, and they must have decided on the Amalfi Coast partly because it is known for its scenery and for being a popular holiday destination. Positano, where the wedding was held, is a stunning cliff-side village with narrow, winding roads and countless examples of old, beautiful architecture. With the Salerno Gulf of the Tyrrhenian Sea stretching out below, Positano is one of the most scenic areas in the world.

As befits any bride on her special day, Whitney Wolfe took a lot of time selecting her wedding gown. This is always a big decision for any bride-to-be, but it sounds like Wolfe hit that one out of the park. The bride reportedly wore a stunning Oscar de la Renta wedding dress with a boldly plunging V-shaped back, long lace illusion sleeves and a dramatically flowing cathedral train. Intricate patterns were stitched over the delicate lace material, and the bride wore her hair pinned up with a flowing veil falling down behind. From head to toe, Wolfe looking the very image of the beautiful bride.

Those who attended the remarkable wedding ceremony didn’t have to go far to celebrate after, as the reception was held on the grounds. They selected a beautiful lemon tree orchard for the site of the reception, so a lemon tree canopy lent a dreamy and romantic ambiance to the site. After the ceremony, Whitney switched into a sleek, cream-colored slip dress with delicate fringe accents. Its cream-colored material had a delicate shimmer to it that made it look especially enchanting amid the candlelit surroundings. The couple opted for a massive, single-tier wedding cake loaded with strawberries and other types of fruit.

Much is known about Whitney Wolfe, thanks to her association with Bumble and tech background. Her groom, however, is less of a known quantity to most. Michael Herd was born into the Herd oil family. His grandfather Bob L. Herd founded Herd Producing Co., which owns more than 400 gas and oil wells. Michael graduated from Texas Tech in 2010, where he was a member of Sigma Alpha Epsilon. He moved to Tyler, Texas, to get involved in the oil industry and now serves as Vice President of Herd Producing. He is also president of the Bob L. Herd Foundation, whose primary focus is higher education.

As for the couple, they met in Aspen, Colorado, in 2014. As it happens, they met on Valentine’s Day, which is a nice and rather romantic detail. Reportedly, Herd took Wolfe out for a romantic horseback ride one evening in July 2016 at his Texas ranch. As the sun was setting, he got down on one knee and popped the question. Clearly, Wolfe said yes, because she just married him in Italy and is reportedly very glad that she did. While some would describe their courtship as rather whirlwind, they were more than ready to make the move.

Whitney Wolfe is one of the top women in tech these days thanks to the wild success of her dating app, Bumble, which she co-founded with Badoo owner Andrey Andreev. Prior to founding Bumble in 2014, Wolfe was involved in several successful startups. She actually started her first business at 19, and she graduated from Southern Methodist University with a degree in International Studies. She got into the tech industry at 22 when she joined Hatch Labs, and she has since been hailed as a marketing guru and with helping to develop strong user bases for various dating apps.

Wolfe’s main claim to fame, of course, is that she’s the founder and CEO of Bumble. In an already crowded dating app market, Bumble made a huge splash when it debuted in 2014 because it was the first dating app geared specifically toward women. Wolfe reportedly had found that many women were unsatisfied with the most popular dating apps and wanted more control over how and when they made matches. With Bumble, even after a match is initiated, the conversation only starts when the woman starts it. The app currently has more than 11.5 million registered users and is valued at around $500 million.

What does the future hold for the Bumble CEO and her oil heir husband? The honeymoon is first, of course, and it will be spent in various destinations around Italy and France. As always, Wolfe is hard at work growing her Bumble empire. The company recently launched BumbleBFF, which helps women find platonic female friends, as well as BumbleBIZZ, which is a business networking app. Clearly, Wolfe has no intention of resting on her laurels–and she likely will be back hard at work before very long. This time, though, she’ll have a ring on it.

Keep Reading:   Bumble founder Whitney Wolfe on millennial matchmaking



  1. Only a few of us will be able to afford a wedding of such scale really, however, destination weddings aren’t all that expensive provided you find the right planner and locale. Out of all the global wedding marketplace we visited during the course of finding a vendor for my cousin, we found the most competitive and professional vendors at iBride. Kudos to them and hopefully more and more people will go for a destination wedding soon.


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