Megastar Pawan Kalyan starrer Katamarayudu seems to have met the hype and audience expectations with its release this Friday. Although Pawan Kalyan has refrained from promoting the movie, the film’s trailer had generated a record breaking 3 million views within 10 hours of its release on YouTube. This is a record second only to Superstar Rajnikanth’s Kabali teaser which had generated 5 million views within 4 hours. The rest of the cast that also includes the gorgeous & talented Shruti Haasan as Pawan Kalyan’s love interest, has been proactive in creating buzz for the movie and it seems to be working.
It opened at more than 250 screens in the North American markets. It is quiet groundbreaking for a Telugu release. People overseas at the USA as well as UK seem to have been affected by the Pawan Kalyan mania. According to the leading distributor Cine Galaxy, the first day collection in the States is expected to exceed a whooping One million US dollars. But no news on any hourly updates as US box office collections of Friday are only declared on Saturdays.
Indian trend experts also suggested that the movie will easily collect over 55 Crore INR in the regional, Telugu speaking cities. Interestingly, the movie has created a buzz among the non- Telugu speaking movie goers as well. This is mostly because the Kishore Kumar Pardasani directed movie is a masterful remake of the Tamil movie Veeram.
Telugu Cinema seems to be reaching new heights, with this amount of buzz and box office collections. Also, with highly anticipated releases like Baahubali: The Conclusion, Duvvada Jagannadham, and Mahesh 23, Telugu movies are projecting record breaking box office collections.